From a simple chemist shop in Ikenegbu, Owerri Imo State to becoming one of Africa’s largest diversified consumer goods groups, Orange Group’s success has been underpinned by the values of the founding Ezenna family.
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Tony Ezenna is the founder of Orange Drugs Nigeria Limited. His company distributes beauty and pharmaceutical products imported from Italy, Indonesia, Germany, and the United States of America. Besides doing business, he is a well-known philanthropist.
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| Real name | Tony Ifeanyichukwu Ezenna |
| Date of birth | 21 April 1957 |
| Country of Origin | Federal Republic of Nigeria |
| Source of Wealth | Businessman |
| Net worth | $430 million |
| Wife | Elizabeth Ezenna |
Tony Ifeanyichukwu Ezenna was born on 21 April 1957 in Port Harcourt, River State, where he grew up before moving to Onitsha. He attended St. David primary school in Owerre Akokwa, followed by Christ the King College, Onitsha for his high school education. He later paused his education due to financial hardship and joined his father’s business.
Tony Ezenna’s Personal Life
Tony Ezenna is married to Elizabeth Adaeze, whom he met while both of them were members of The Bible Society in December 1983. They are blessed with five children. He has mentioned that reading gives him immense joy, and his favourite author is John C. Maxwell.
Building his company
After 13 years of working for the family-owned chemist shop; Eastern Industrial Chemist, Sir Tony Ezenna set out on his entrepreneurial journey to build Orange Drugs Limited. The Company Orange Drugs Limited was first registered on July 20, 1988, with RC No 115913, and with its first office located in Ikenegbu, Owerri Imo State in the eastern part of Nigeria, A company that specializes in the distribution of pharmaceutical and beauty products from Indonesia, Germany, Italy, and the United States to Nigeria.
As the company grew and expanded, it moved its headquarters to the commercial city of Lagos, in order to best serve the needs of Nigerians and also make an impact on the world market. The first corporate office was at 4B Okupe Estate, Mende, Maryland, Lagos State, before the company expanded into its present Head Office at 66/68, Town Planning Way, Ilupeju, and Lagos State in 2001.
In 1994 Orange Drugs Limited diversified into the Personal Care Market with the launch of Delta medicated and antiseptic soap.
Tony Ezenna’s companies
The diversification drive of its line of business eventually led to the formation of Orange Group composed of three subsidiary companies:
Orange Drugs Limited (ODL) — manufactures soaps, importation, distribution, and marketing of drugs, cosmetic products, and energy drinks.
Orange Kalbe Limited (OKL) — entered a partnership with Kalbe Farma, Indonesia’s largest pharmaceutical company — Involved in the joint manufacturing of medicine. Orange Drugs owns 70 per cent of the joint venture.
Orange West Africa Limited (OWAL) —In 2006, entered the lighting business through a distribution agreement with Osram GmbH, Germany for sole distribution rights of their energy-saving bulbs in Nigeria and Ghana.
A compendium of Orange Drugs Group’s products produced by its three subsidiaries includes:
Soap and Cosmetics:
Delta Soap Variants, Devon Soap Variants, Val Soap Variants, First Laundry Soap, Giardia Mosquito Repellant, Neutrotone, Hyprogel Cream, Temprovate Gel, and Soap Noddles
Beverages:
Passion Energy Drink and Extra Joss Energy Drink
Drugs:
Boska Tablet, Cannon Extra Paracetamol, Procold, Cannon Paracetamol, Cypron Caplet, Mixagrip Caplet, Sudrex Caplets, Hepachol Capsule, Zaiki After5 Powder, Liala Powder, APC Plus Caplet, Exadon Caplet, Forpain Caplet, Medik 55 Paracetamol
Electricals:
Goodman Brand of electrical switches and sockets, Goodman Brand of Energy bulbs and Lamps
In 2006, the company took a giant leap when it invested in a state-of-the-art soap finishing line and commenced the local production of different brands of soaps in Lagos aimed at boosting the Nigerian manufacturing sector.
Tony Ezenna’s Net worth
Tony Ezenna’s net worth is estimated at $430 million. Some of the assets of this wealthy businessman include a house worth over N3 billion in Bourdillon, Ikoyi, Lagos.
Tony Ezenna Cars
Tony Ezenna owns a fleet of luxury vehicles that includes a 2019 Rolls Royce Phantom. This exotic SUV is always parked in front of his mansion. The 2019 Phantom is not only the ultimate status symbol, but also the Holy Grail of handcrafted luxury automobiles. It is powered by a 563-hp twin-turbo V-12 engine, paired with an eight-speed automatic transmission and rear-wheel drive. The car is equipped with the most exquisite and luxurious interior.
His others include
- 2023 Mercedes Benz Gwagon
- Mercedes Benz S class
- 2 Rolls Royce Cullinan
- 2 Toyota Hilux, the Newest model
- 3 Toyota Land cruiser
- 2 Lexus LX 600
- 1 Range Rover Autobiography 2023
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