Hyundai has a new electric pickup truck coming into the market quite soon, and the vehicle is aiming to be a direct competitor for the Ford F-150 lightning. Hyundai is set to dominate the auto market with its new pickup truck.
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What’s most interesting about Hyundai’s new truck is that the brand is mostly dominating in its sedan and SUVs line, and the tuck is about the completely change the game.
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As well as increasing its presence in the truck segment, Hyundai plans to take up against the Ford F-150 Lightning and, eventually, the Tesla Cybertruck.
However, Hyundai hasn’t gone into details about the truck other than stating that it’ll be developed on the second-generation E-GMP platform. It’s the same platform that vehicles such as the Hyundai Ioniq 5 and Kia EV6 are built on.
In addition, the Hyundai truck will be a unibody pickup closer to the Santa Cruz truck. This means the truck will be a more lifestyle-oriented vehicle rather than for utility.
Also, Hyundai plans to extend the range of its next-generation EVs by implementing “cutting-edge technology.” The technology will enable battery charging and discharging while driving, utilizing independent power, more like a power bank.
Interestingly, the Hyundai electric truck is not meant for only the international market as it’ll be offered globally according to the brand. This will help Hyundai reach its 2 million annual sales of Hyundai vehicles and 1.6 million Kia by 20230. To equally achieve this, Hyundai plans on investing over $84.7 billion towards vehicle electrification.
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