Digital entertainment has firmly established itself in Nigeria, and few personalities have captured the spotlight quite like Peller. Known for his relaxed and sarcastic tone while streaming on TikTok, Hamzat Habeeb Adelaja, popularly known as Peller, has transformed from a low-key content creator into one of the most-watched streamers in Africa.
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Peller was born on the 10th of May 2005 in Ikorodu, Lagos State. Hamzat Habeeb Adelaja is a streamer and content creator who came into the spotlight in 2021. At the time of this article, Peller has over 11.3 million followers and 451.5M likes on TikTok, 306K subscribers on YouTube and 1.9M followers on Instagram with a streaming record that rivals international creators and a fan base that spans across continents.
Early Life & Education
Hamzat Habeeb Adelaja, popularly called Peller, was born on May 10, 2005, into a Yoruba tribe in the city of Ikorodu, Lagos. He began his academic journey at Providence Primary School before moving on to Frontrunner Academy for secondary school. From early on, he exhibited a quiet but witty personality, traits that would later define his online persona.
How Peller Became Peller: The Career Story
Peller’s career did not start easily. Like many content creators and streamers worldwide, he began small. His inspiration, he says, came from discovering American internet sensations such as Kai Cenat, Fanum, Duke Dennis, and IShowSpeed. Peller started streaming in 2021. Initially, his content was seen as a joke, but he stayed consistent.
Everything changed in 2023 when his streaming style, characterised by dry humour and passive sarcasm, started resonating with audiences. The real turning point came in 2024 with the launch of his skit series, “Peller’s Palava,” a creative collaboration with viral Nigerian TikToker Jadrolita (Javis), which saw his live audience increase by over 1000%.
Breakthrough Moment: The Trace Awards Win
The turning point in Peller’s career came in July 2024, when he was awarded “Best Content Creator” at the Trace Awards Africa. It wasn’t just a plaque—it was recognition that his laid-back, sarcastic style had reshaped how Gen Z in Nigeria engaged with content.
In the same year, he broke African streaming records, pulling in over 76,000 live viewers during a session featuring rapper Olamide—a number that beat his own previous record of 60,000. Add to that a surprise livestream appearance by Dax, the Nigerian-Canadian rapper, and you’ve got a solidified digital legend.
How Much is Peller Worth in 2025?
While exact figures aren’t confirmed, Peller gave fans a glimpse into his earnings in early 2025. Between platform monetisation, sponsorships, and content licensing, it’s estimated that his net worth is currently between ₦150 million and ₦200 million.
That’s not surprising when you consider how brands now line up for his attention, not the other way around.
Peller’s Car
March 2025 Peller gifts himself a Mercedes-Benz GLC 300 coupe priced at ₦65,000,000. The 2018 GLC 300 coupe is a popular Mercedes-Benz SUV in Nigeria. Two new performance models, the AMG GLC 63 and AMG GLC 63 S, join the 2018 GLC-Class Coupe lineup. Mercedes has also renamed most of the GLC’s option packages to better convey the added features. Heated wipers are now standard, and Apple CarPlay and Android Auto can now be added with the Smartphone Integration package.
Final Thoughts
At just 20, Peller has built what many dream of—a loyal fanbase, financial independence, and a seat at the table in Nigeria’s entertainment scene. Whether he’s streaming, collaborating, or just posting random clips with Jadrolita, one thing is clear:
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